Diamond Critics
Founder & Lead Critic

The critic behind
the brilliance.

Farzana Hasan - GIA Expert

For over a decade, Farzana Hasan has been the diamond industry’s quiet disruptor. Combining technical gemology with an unwavering commitment to consumer advocacy, she founded Diamond Critics to dismantle the smoke and mirrors of high-end jewelry retail.

Forbes Vogue The New York Times Harper’s Bazaar ELLE People Page Six Vanity Fair Forbes Vogue The New York Times Harper’s Bazaar ELLE People Page Six Vanity Fair

A legacy of light.

Farzana’s obsession with diamonds isn’t just a career—it’s in her blood. Growing up under the meticulous guidance of her father, a respected GIA Specialist, she learned to evaluate stones through a jeweler’s loupe before she could drive.

The Critic’s Perspective

“You aren’t just buying a stone; you’re investing in a moment.”

Farzana Hasan leverages over a decade of industry expertise to dismantle the ‘smoke and mirrors’ of the jewelry trade.

Connect with Farzana

The buyer’s advocate.

Today, Farzana provides the rigorous, independent audits that the jewelry industry desperately needs. She works for the buyer, analyzing light performance and pricing models so you can buy with total confidence.

Read Farzana’s Reviews